Tag: Merchandising

Intellectual Property Rights in Movie / Comic Characters

Introduction From being created in comics to being incorporated in television and movies, characters like Iron Man, Hulk, Mickey Mouse, ChottaBheem, Shaktiman, Wonder Woman, Harry Potter, Ben 10 have become a part of our daily lives. With these fictional characters gaining immense popularity among the public, the owners and creators of the characters have various … Continue reading Intellectual Property Rights in Movie / Comic Characters

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Multi Time Machine v. Amazon.com

No one can resist shopping online in today‚Äôs busy times. Online retailing is one of the low costing and productive methods of earning more profits without much effort put in. Take Amazon for example. Amazon, in a bid to gain potential consumers, display alternative products when they look for the initial product they liked. These … Continue reading Multi Time Machine v. Amazon.com

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