INSIGHTS

Introduction In the digital age, content knows no borders, but ownership remains trapped in grey zones, Copyright wars shatter creativity, and the law still stays in its ambiguous zone. Infringers wage a silent war that slowly unfolds - where echoes of ownership grow cold. Over-the-top Platforms came to the rescue of people during the quarantine phase, bringing the industry to a boom. The global market size of the digital platform was $0.45 trillion in 2024, attracting around